Selling clothing requires some key concepts. Brand Management, Styles, Colours, sizes and seasons.
- Brands - generally a company selling clothing will have a number of different brands they manage
- Article Categories are normally across brands
- Styles - generally within a brand are a number of styles
- Styles are normally within a single category with only colour variation between different articles
- Colours
- Colours are within a style - normally variations in colour or material or logos etc
- Sizes
- Clothing articles vary in sizes within a colour
- Different Article Categories may have different size ranges - example mens shoes vs womens shoes
- Seasons
- Clothing is very seasonal with products being available only for short duration and new products being regularly introduced.
- Seasons are defined in the system and used in Seasonal Forecasting where products with peaks and troughs and new product introductions can be managed
The management of a clothing business requires some key processes as well
- Managing Clothing Articles
- A large number of individual SKU's are quickly generated with style / colour / size combinations - each individually tracked. Management of these is made easy using a shared Parent Article Master so a single Article is used for the settings for a large number of related articles for shared information such as weight, volume, supplier etc.
- At the SKU level will be held specific information such as images, barcode, etc.
- Regularly new products are introduced so a mass update / create process is required and is done using the Importing Articles Process
- Many prospective products are never progressed, so simply removing articles that are never purchased is managed through the Clothing Seasonal Purchase Process
- Some seasonal items may never return so simply ways of removing them is done using the End of Season Article Retirement
- A large number of individual SKU's are quickly generated with style / colour / size combinations - each individually tracked. Management of these is made easy using a shared Parent Article Master so a single Article is used for the settings for a large number of related articles for shared information such as weight, volume, supplier etc.
- Selling next season
- Long product lead times are normal with purchasing required 6 to 18 months in advance
- Future dated Seasonal Orders are used to confirm/determine demand and purchases
- Demand for some items may not meet supplier minimums leading to them being dropped - so sales orders need an additional step of being "confirmed"
- Clothing Orders - Sales and Purchasing
- Clothing order entry involves selecting the colours and sizes within a style. This is made easy using a colour / size grid on Sales Orders, Purchase Orders and printed documents.
- Size Patterns are common - generally a small number of the extremes and more of the middle sizes are ordered
- Customer Stock levels used to meet stock level targets across size patterns
- Increasingly stores demand reps to recommend orders to fill shelves and stock counts across brands are required with Refill Orders being recommended to the customer based on current stock levels, sell rates and top sellers.
- Returns or replacement of unsold stock
- Commonly unsold stock becomes the distributors problem - taking back product as a credit and swapping it with new season stock.
- End of Season Stock may only be available to special outlets or attract special pricing via Promotions