Selling clothing requires some key concepts. Brand Management, Styles, Colours, sizes and seasons.
- Brands - generally a company selling clothing will have a number of different brands they manage
- Article Categories are normally across brands
- Styles - generally within a brand are a number of styles
- Styles are normally within a single category with only colour variation between different articles
- Colours
- Colours are within a style - normally variations in colour or material or logos etc
- Sizes
- Clothing articles vary in sizes within a colour
- Different Article Categories may have different size ranges - example mens shoes vs womens shoes
- Seasons
- Clothing is very seasonal with products being available only for short duration and new products being regularly introduced.
- Seasons are defined in the system and used in Seasonal Forecasting where products with peaks and troughs and new product introductions can be managed
The management of a clothing business requires some key processes as well
- Managing Clothing Articles
- A large number of individual SKU's are quickly generated with style / colour / size combinations - each individually tracked. Management of these is made easy using a shared Parent Article Master so a single Article is used for the settings for a large number of related articles for shared information such as weight, volume, supplier etc.
- At the SKU level will be held specific information such as images, barcode, etc.
- Regularly new products are introduced so a mass update / create process is required and is done using the Importing Articles Process
- Many prospective products are never progressed, so simply removing articles that are never purchased is managed through the Clothing Seasonal Purchase Process
- Some seasonal items may never return so simply ways of removing them is done using the Run out Stock process
- Managing Samples where stock may be purchased and be a direct sale cost, but not available for sale - and later sold or scrapped.
- A large number of individual SKU's are quickly generated with style / colour / size combinations - each individually tracked. Management of these is made easy using a shared Parent Article Master so a single Article is used for the settings for a large number of related articles for shared information such as weight, volume, supplier etc.
- Selling and Seasonal Forecasting
- Seasonal Forecasting is used to estimate stock requirements based on history and customer level forecasts.
- Long product lead times are normal with purchasing required 6 to 18 months in advance - see Seasonal Purchase Order and Clothing Seasonal Purchase Process
- Future dated Seasonal Sales Orders may be used to confirm/determine demand and purchases
- Demand for some items may not meet supplier minimums leading to them being dropped - so sales orders need an additional step of being "confirmed"
- Clothing Orders - Sales and Purchasing
- Clothing order entry involves selecting the colours and sizes within a style.
- This is made easy using a colour / size grid on Sales Orders, Purchase Orders and printed documents.
- Size Patterns are common - generally a small number of the extremes and more of the middle sizes are ordered
- Customer Stock levels may be counted and compared to stock level targets across size patterns to recommend orders
- Increasingly stores demand reps to recommend orders to fill shelves and stock counts across brands are required with Refill Orders being recommended to the customer based on a count of Customer Stock levels, or sell rates and top sellers.
- Clothing order entry involves selecting the colours and sizes within a style.
- Returns or replacement of unsold stock
- Commonly unsold stock becomes the distributors problem - taking back product as a credit and swapping it with new season stock.
- End of Season Stock is managed using Run out Stock process
- May only be available to special outlets
- May attract special pricing via Promotions